Web Site Optimization, Search Engine Results and Engaging Your Customers
Every one of our clients has a story to tell, a service to present and a product to sell. Communicating unique information to their viewers and gaining greater natural and organic search results among search engines is our aim in developing on-site hubs and in-bound sources to deliver that content effectively. Although every company is different and every message is certainly unique, our plan remains the same, and that is to provide great services and results.
Plainly spoken, Empire combines web site optimization expertise, develops of on-going site content publication, incorporates external social media channels and provides site analytics to review the results. In addition, we also recommend some outside sources to help and maintain paid advertising and ad-retargeting solutions.
Certainly in today’s online business community, you need to know who your audience is and be able to engage with them effectively and regularly. Knowing how to reach users through search engines and how to interact with them will also help you differentiate among your competition. Let Empire shed some light on how you can better evaluate your company’s online search results and position and to begin communicating with your customers.
Communicating Effectively
Online promotion and advertising of your products and services takes on several forms. Depending upon your audience, communication travels through a variety of pathways to your customer and audience. Specifically, Empire targets the development of on-going content sources to reach our client’s online viewers. And particularly with the small-to-medium sized businesses, it’s a must, first because it works, but it is also flexible and it’s gentle on the bottom line. Our marketing and organic search services include:
- Social media channel marketing
- E-mail marketing solutions
- Search engine optimization / marketing
- Content creation
- Research and analytical results
- Info graphic creation & digital assets
